Rick and Morty fans rejoice! The Szechuan sauce is officially coming back to McDonalds’ everywhere.
The Szechuan sauce was first introduced by McDonald’s in 1998 as a special promotion for the Disney film Mulan. It was advertised as a limited time condiment, and once the marketing for the film had ended, the sauce was removed from circulation. However, the demand for the unique sauce came back in a big way when mad scientist Rick, from the Cartoon Network show Rick and Morty, explained how he was on a quest to get the mythical, delicious sauce.
https://www.youtube.com/watch?v=xilkhMtZD20
Suddenly, fans of the show were all over social media demanding McDonald’s bring back the Szechuan sauce. McDonald’s, being the corporate giant that they are, saw a major opportunity and decided it was the perfect time to reintroduce the sauce if only to satisfy the increasing demand for it. On October 22nd, 2017 McDonald’s put the sauce back into circulation but just for that one day.
It didn’t go over the way that McDonald’s had planned.
Demand was so extreme that fans were lining up outside McDonald’s locations everywhere for hours just to get their hands on a packet of the sauce. Due to a limited amount that had been supplied to each restaurant, fans went crazy trying to get the sauce. There was even what was described as ‘riot-like behavior’ at a McDonald’s in Los Angeles.
https://www.youtube.com/watch?time_continue=497&v=7_HboVYEkWw
On February 22nd, the company announced they would be bringing the Szechuan Sauce back again — this time with a much larger stock. Starting on February 26th, the Szechuan sauce will be available at all McDonald’s locations in the United States, while supplies last (which the company hopes will be much longer than last time.)
For more information on the Szechuan sauce, check out the official website here.
