The Atlanta Hawks unveiled bold, new, neon jerseys last night and the fans of the NBA are pretty divided. Yes you read that right. Neon.
As a Baylor Bears fan I approve, but I can understand why the move has gained a fair share of haters. In no way are these things iconic.
[protected-iframe id=”b40a165629dc86d810dae17abf8a7bea-3508545-22621496″ info=”//platform.twitter.com/widgets.js” class=”twitter-tweet” width=”640″ height=”170″ ]
[protected-iframe id=”4660557982f07d080b010e6f8e0d90be-3508545-22621496″ info=”//platform.twitter.com/widgets.js” class=”twitter-tweet” width=”640″ height=”230″ ]
[protected-iframe id=”70e758803cbb9b4b99a7574178db4796-3508545-22621496″ info=”//platform.twitter.com/widgets.js” class=”twitter-tweet” width=”640″ height=”200″ ]
And easily my favorite tweet from the haters:
[protected-iframe id=”87573e6ceffe8589c3d6d79714597b82-3508545-22621496″ info=”//platform.twitter.com/widgets.js” class=”twitter-tweet” width=”640″ height=”190″ ]
Of course, none of this is tantamount to the reaction the Los Angeles Clippers got when they rebranded their logo. That was just a bad decision all-around. But I can’t help but feel that the Hawks should have just kept
It’s a bold new strategy for the NBA team that’s looking to keep the forward momentum going from 2014-2015.