Kanye West Continues To Trick People Into Buying Dad Shoes

I have to give it to Kanye, man — the guy knows how to wield his power.
The dude is one of the leading male fashion icons in the world, and in turn, everyone is following his lead. The only problem is, his lead consists of off-white Dad shoes.
First he ushered in ripped clothing, then the whole ‘nude’ color thing, and now he’s going to have rich suburban kids dropping $600 on a pair of white-laced dad kicks.
But hey, I’ve long said if you can get away with something, you should. Kind of like how The Joker said if you’re good at something, never do it for free — same principle.
via Highsnobiety:

Kanye West officially unveiled the YEEZY Runner in New York back in February, and now we can peep a never-before-seen iteration.
The images, which include an on-feet look, come courtesy of West’s long-term friend Ibn Jasper. Taking cues from sneakers such as the Balenciaga Triple-S and Raf Simons x adidas Originals Ozweego, the chunky kicks eschews Boost technology in favor of an elevated, bumpy midsole. On the outsole, adidas’s elastic adiPRENE material is complemented by gum accents, while the upper is notable for its ’90s-indebted paneling.
According to Ibn Jasper, the shoes will be a part of the forthcoming YEEZY Season 6.



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