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“Transformers: Age of Extinction” Nabs Biggest Opening Of The Year


Transformers Age of Extinction

After a tremendous amount of fluctuation over the last 24 hours, it looks like Transformers: Age of Extinction is set to open to $100 million this weekend, which is good enough to be the biggest opening weekend of 2014.

A number of high profile releases like Captain America: The Winter Soldier, The Amazing Spider-Man 2, Godzilla, and X-Men: Days of Future Past flirted with a triple digit opening, but of course it was Michael Bay and his giant robots who smashed that glass ceiling. Actually, they made it explode.

Despite a running time closer to three hours than two (165 minutes) and the worst reviews of an already not very well-loved series critically (17% on Rotten Tomatoes as of press time), the film is looking to open to exactly $100 this weekend. That’s according to the most recent estimates by Deadline Hollywood. (We took our own look at Age of Extinction‘s pros and cons here.) It’s ultimately impossible to compare this opening to the openings of the first three films, all of which debuted on a Wednesday, but adjusted for inflation, this is the weakest three-day opening of any of the three sequels.

The film is also doing incredible business overseas, including $30 million on its first day in China, helped in large part by the presence of Chinese star Bingbing Li, as well as the fact that significant portions of the film were shot there. Any way you slice it, this should be the biggest movie of the summer, and likely the entire year, depending upon how much enthusiasm there is for the third installments of The Hunger Games and The Hobbit this fall.

  • COED Writer
    I am an associate editor at Mr. Skin & Fleshbot, a film critic at PopulationGO, and a dad to two wonderful little girls who love me very much, and have no clue what daddy does for a living. I spend most of my time worrying about the day when they discover what I do for a living. @facebook @twitter @website