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Netflix Developing Technology That Will Allow Users To Determine Outcome Of What They’re Watching

Netflix, the company well on its way to live streaming content directly into your consciousness, has taken its latest step towards that goal. According to the latest reports from the entertainment giant, the company is currently developing a trial technology that would give users control of key plot decisions in their original content.

Netflix, the company well on its way to live streaming content directly into your consciousness, has taken its latest step towards achieving that goal. According to the latest reports from the entertainment giant, the company is currently developing a trial technology that would give users control of key plot decisions in their original content.

Some of the storylines will be simple and linear, similar to the choose-your-own-adventure books that many grew up with. For example, viewers would be able to decide whether or not Matt Murdock decides to join The Defenders on Netflix’s Daredevil or whether Frank Underwood will resign as president in House of Cards.

A source said:

“We’re doing work on branch narratives so you are actually making choices as you watch. All the content will be there, and then people will have to get through it in different ways.. We’ll see how it plays out. It’s an experiment. We’ll see if it gets much success. For creators, it’s new territory.

It is almost random – you could go through a story in incredibly weird ways,’ the source said. ‘I can’t imagine what the story will be like but it’s highly fragmented.”

Later this year, Netflix will be running a choose-your-own-adventure trial show for children. The show will reportedly be based on an established character.

If successful, Netflix will expand the format to their adult programming, however, it is unclear whether the new technology would be applied to pre-existing series or only new ones.

Related TopicsTV Netflix
Eric ItalianoCOED Writer
A New Jersey native & Rutgers University graduate who firmly believes it's better to be lucky than good. My goal in life is to one day write a Batman screenplay. You can probably find me somewhere cooking either too little or too much pasta. contact me - eric.italiano@teamcoed.com
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