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WATCH: 84 Lumber’s Super Bowl Ad Directs Us To A Yuge Wall

84 Lumber Super Bowl Ad: Complete The Journey

84 Lumber

If you were watching the Super Bowl, you might have noticed this particular ad that aired during Half Time. Building materials company 87 Lumber released a commercial featuring a Spanish-speaking mother and her young daughter on a long journey, supposedly to the United States. They wake up at the crack of dawn, hitch a car-ride, and walk through the desert on their way to the promise-land.

At the end of the ad, the viewing audience is told to go on 84Lumber.com to “complete the journey.”

**Spoiler Alert** They need to pass through a wall. But there is a yuge door in the wall that they open with no issue at all. The video ends with the words, “The will to succeed is always welcome here.”

This journey appears to depict President Trump’s border wall policy in a very positive light. 84 Lumber’s president and owner, Maggie Hardy Magerko said, “Even President Trump has said there should be a ‘big beautiful door in the wall so that people can come into this country legally.’ It’s not about the wall. It’s about the door in the wall. If people are willing to work hard and make this country better, that door should be open to them.”

But unfortunately for 84 Lumber, when people on the internet tried to “complete the journey,” many were turned away from their destination because their web site crashed:

No need to worry, we got the rest of the ad right here! Click on the video to complete the journey:

84 Lumber is officially back on the web. Their journey continues. But that’s still not going to stop people from being butt-hurt on Twitter:

Related TopicsCulture Super Bowl Video Videos
Brian DunlopCOED Writer
I've been sent out of college, with honors and such, on the search for the American Dream. I'm a Queens native, filtering through the net for the next hit story. I'm a good bro, too. Check out my brother's art page: https://www.instagram.com/foulfacekoala/?hl=en
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